A Free listing gets you found. Your business appears in search results and dog owners can see your details. Paid plans unlock the 'Book a Meeting' contact form directly on your listing, so owners can send an enquiry or schedule a call without having to hunt for your phone number. Professional and ADR Verified plans also add a featured badge so your listing appears prominently at the top of search results.

Yes. The Free plan costs nothing, requires no credit card, and never expires. You get one listing in one directory category and your business is immediately searchable by dog owners in your area. You can upgrade to a paid plan at any time from your dashboard — the upgrade is instant.

On Standard, Professional and ADR Verified listings, a booking panel appears directly on your listing page. Dog owners fill in their name, email, phone and a message — you receive it instantly in your Agent dashboard and by email. You can also add a Calendly or meeting link so owners can book a slot directly into your calendar without any back-and-forth.

ADR Verified is our highest trust tier. When you subscribe to the ADR Verified plan, our team contacts you to confirm your qualifications, public liability insurance, and DBS check. Once approved, a blue ADR Verified shield appears on your listing — the same trust signal dog owners already recognise from our handler verification programme. It tells owners we have personally checked you out.

Your listing is live the moment you submit it — there is no waiting period for standard listings. ADR Verified listings go through a brief manual review (usually within 48 hours) before the verified badge is applied. Once live, your listing is immediately indexed and searchable by location, category and keyword.

Monthly plans can be cancelled at any time from your Subscription page — no notice period, no cancellation fee. Your listing stays active until the end of the billing month. Annual plans are billed as a single upfront payment and are non-refundable after 14 days, but you save significantly compared to paying monthly.

Featured listings appear at the top of search results with a highlighted card and a featured badge. When a dog owner searches for a trainer in Bristol, for example, featured listings are shown first — before the free listings below. On Professional and ADR Verified plans, your listing is featured across all your active directory categories, giving you significantly more visibility than non-featured competitors.

Yes. Many dog professionals offer more than one service — a trainer who also offers behaviour consultations, or a groomer who also does home boarding. The number of directory categories you can list in depends on your plan: Free (1 category), Standard (2 categories), Professional and ADR Verified (4 categories). Each category listing is fully independent with its own description, photos and contact form.

Absolutely — and the Free plan is the perfect starting point. Getting listed costs nothing and immediately adds a professional online presence that you can point clients to. As your client base grows, upgrading to Standard for £9 a month unlocks direct enquiries, and the contact form alone typically pays for itself within days. Many of our members started on Free and upgraded within their first month once they saw the enquiry volume.